Picture of the Pour Decisions Truck in Cheyenne, Wy(KGWN)

By Akili Bonner

Updated: Jan. 2, 2024 at 5:30 PM MST

CHEYENNE, Wyo. (Wyoming News Now) - This Jeep truck that can be seen all around town day and sometimes night is a creative advertisement that was created by the owner of the restaurant proudly shown all over the truck, Pour Decisions Bar and Grill.

The owner, Ron Gudenkauf says that there isn’t a day goes by that someone says, “I saw your jeep was broken down on Yellowstone Road” and Roy has to assure them that the Jeep is not broken down but it is actually doing its job, which is to advertise and bring hungry people in everyday.

Ron said that he used to be in the construction business, and his Jeep Gladiator was used to tow construction related objects, once he was finished in the business he had a truck left over, so he decided to put a lift-kit on his Jeep, add some rims to it and add decals that advertise the restaurant.

Ron always has permission to park at the locations that he parks, and the location on Lincolnway that he often parks at he actually owns that land, so that is always a top spot to park at for him.

Ron always appreciates the support he gets for feeding and serving food and drinks to Cheyenne, and he appreciates all who come in and say they saw the Jeep on the way to eat some food.

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